The Zappos Escape

Zappos was in need of a 40 x 40 sponsorship footprint at the yoga-centric Wanderlust Festival, where the goal was to dream up a rad space where they could “deliver happiness” to festival-goers.

We came up with the idea of building a modern yurt, which featured custom-branded product displays for both Prana and Sanuk, a POS, a living wall fresh juice station, a complimentary braid bar, a flash tattoo station and an essential oil station. It was a blast to design and execute–and even more fun to watch guests’ eyes light up when they set foot in this space.

Location / Lake Tahoe, Calif.
Award / Gold Award Winner: Best Consumer Environment, Event Marketer